Moi Ochki is another MIOF participant.

Moi Ochki will present a new collection of INVU brand collection of frames, frames with clip-on and sunglasses. The collection will surprise visitors with its updated design and innovative solutions.

The company's strategy is aimed at eliminating seasonality, which turns the brand into a "year-round" business and opens up new horizons for the company's partners, providing them with a full range of products for optical trading.

INVU optical frames have earned popularity in 38 countries, confirming the status of a true optical brand. The products are characterized by impeccable quality and unsurpassed design, and the price makes them affordable for everyone.

With the launch of a new marketing campaign, the brand enhances the value and positions optical frames as a "Swiss product," symbolizing high competence in design and quality.

INVU has been created for an active and young at heart target group. The fresh brand offers contemporary sunglasses and optical frames for perfect vision. INVU combines the latest trends in eyewear fashion with state of the art ultra polarized lens technology in a unique way. Modern, highly wearable designs combined with the unique product benefits put a smile on your face day after day. Crafted from superior materials, our products provide enduring comfort for all-day wear and exceptional durability. INVU is a top-quality eyewear brand with unique consumer benefits at an affordable price.

Elevate your eyewear experience with INVU, where cutting-edge technology meets fashion-forward design. Crafted with precision and passion, INVU Glasses are more than just accessories; they’re a statement of sophistication and functionality.

The INVU ultra polarized lens is the next generation in polarized lens technology. This unique nine-layer lens selectively filters out reflected glare and offers clear, glare-free vision with high contrast and exceptional color perception. By working with the best-in-class polarized lens manufacturers, we are able to ensure that our products contain the latest polarizing technology, meeting global sunglass lens standards.

The technology in the ultra polarizer and the color enhancement layers work hand in hand to give consumers the best possible vision. The ultra polarizer removes the glare, while the color enhancement layer boosts contrasts and color perception.

Welcome to stand А631 to get acquinted with novelties from INVU!

See you September 10 through 12 at Crocus Expo!