Moscow International Optical Fair (MIOF)

September 13-15, 2022  /  CROCUS EXPO  /  Pavilion 3 / Hall 13

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Key Optical Russia will display a new legendary collection from the Naf Naf French barnd

8 February 2022

The legendary French brand Naf Naf offers elegant models of sunglasses and frames in accordance with the spirit of the French brand in the new season: fashionable, light and elegant, sun-drenched south of France.

The license for the production and distribution of the collection of the legendary French brand Naf Naf was obtained by Key Optical Europe, whose representative office in Russia is Key Optical Russia, which has been operating since 2011.

Gérard Pariente began his career in fashion in 1973 with the opening of a small boutique, called Influence, in Pariss Sentier garment district. Pariente brought brother Patrick into the business (and later sister Carole as well) and the pair moved to new quarters, creating, in 1976, Influence Pok. The company then turned toward developing its own clothing designs.

Naf Naf presents its fresh, sober, romantically retro and quietly sexy eyewear collection for a casual and trendy look that amazes at first glance. Launched in Paris in 1978 Naf Naf became known on the international scene for its colorful, young and feminine clothing. A few years later, Naf Naf Paris added new licensed products that included eyewear. These very rare round spectacle shape glasses famously known as the John Lennon style frame stands out. The array of bright colours makes it a majestic rainbow for your eyes.This style has always had a vintage, geek-chic and Hollywood feel to them. And whoever chooses to wear this style can be sure to add gentleness to their personality, while setting a standard for a simplistic design statement.

Welcome to Key Optical Russias stand 716!

See you at Crocus Expo February 22 through 24, 2022 at MIOF!