Getting acquainted with the business program of the MIOF. Autumn 2021. Second day

The business program, saturated with useful events for the industry professionals, will continue its work on the second day of the 29th Moscow International Optical Fair (MIOF) September 15, 2021. The 5^th scientific and practical conference on children's ophthalmology and optometry Kids Vision as well as business and educational events of various formats successfully launched the business program on the first day of the trade fair.

Business forum continues its work at conference hall J.

Yakutina E. N., trainer of the International Business School Strategist, General Director Market Assistance Group, will talk about an optical enterprise growth strategy and what first steps should be undertaken by an optician to start business (10:15 to 10:55).

Nikolaev N.Yu., Head of Sales Department Itigris, will speak on the topic Can Your Optics Become More Profitable? What Numbers Say? (11:00 to 11:55)

Seminar initiated and organized by the SkyOptix Contact Lens Laboratory. Speakers at the seminar:

• Redko N.A., Commercial Director of SkyOptix Contact Lens Laboratory, will talk about Integration of orthoceratology into existing business. From idea to stable profit. (12:00 to 12:20).
• Kapinos J.S., Head of Marketing Communications Department, SkyOptix Contact Lens Laboratory, will talk about Didgital tools in the commercialization of orthoceratological business. ( 12:20 to 12:40).
• Ryabenko O. I., FIAOMC, ophthalmologist, chief physician, clinic Ophthalmnova, will talk about Orthoceratology: diversity of species. (12:40 to 13:00).

Shcherbakova O. V., creator of the brand Oliver Wood, head of the Visio salons chain, will speak on the topic Trends 2022. Selection of assortment taking into account trends (13:30 to 13:55).

Ibragimova R. V., Ph.D., ophthalmologist, medical consultant Essilor-LUYS-Optics, will present Varilux innovative technologies (14:00 to 14:55).

Rabichev I. E., doctor biol. n., Professor of the Department of Anatomy and Physiology of Humans and Animals of MPGU, Deputy Director for Scientific Work of the Center for research and correction of vision Perception, will talk on the topic Reduced visual acuity, non compliant to optical correction. Functional control mechanisms for visual acuity (15:00 to 15:55).

Shevich I. A., Director of the Institute for Advanced Training and Professional Retraining Opti-Class, will talk on the topic How to choose a sphere so that the cylinder can be easily transferred. Methods, nuances, secrets in conference hall K (10:15 to 14:00).

A number of master classes from Rodenstock Rus will continue running at conference hall L. Belkin A.V., Senior Development Manager, Rodenstock Rus, will tell about application of B.I.G. Vision concept in optics (10:00 to 13:00) and will introduce B.I.G. Vision – intelligent biometric glasses. Next topic will be Optical salon for the installation of the DNEye Scanner + Impressionist complex: selection factors and application goals (14:00 to 17:00).

MIOF. Autumn 2021 will continue its work till September 16 including.

See you at Crocus Expo!