30th Moscow International Optical Fair (MIOF)

February 22-24, 2022  /  CROCUS EXPO  /  Pavilion 2, hall 8

Golden Lorgnette 2020 Award nominees have been defined

19 December 2019

01.png


The award is designed to recognize the most important individuals and companies in the optical industry for providing excellent service, fostering innovation and spreading awareness of the optical industry. The National Award in the optical industry is one of the most prestigious awards at the market of optical goods and services, equipment and materials, glass and contact lenses, sun glasses and frames, distributors and retail chains and also opticians of Russia. The award is designed to recognize the most important individuals and companies in the optical industry for providing excellent service, fostering innovation and spreading awareness of the optical industry.

Organizers of the contest, MIOF Management Office and Market Assistant Group, announced the nominees of the Golden Lorgnette 2020 Award following the results of the first meeting of the Expert Council.

The Debut of the Year: Elite Accessories for Glasses, RONDA Company (St. Petersburg); School of Optometry N. Rinskaya (Moscow); Frames made of buffalo horn, Abaluev S (St. Petersburg).

The Marketing Project of the Year, national: Tony Morgan promotion, Aelita (Moscow); Master class from BottegaVeneta, Markiza Project (Moscow); SeikoVision (Moscow).

The Marketing Project of the Year, local: Baikal Fashion Week (Ulan-Ude), Optics of a New Format (Cheliabinsk); Image advertising of Rodenstock, Avvita (Moscow).

The Innovation of the Year: Glasses for active recreation and shooters, InterOptic (Moscow); Training of medical specialists and consultants of optics on the basis of the ISPING online platform, federal chain of optics Optics Kronos (Nizhny Novgorod).

The Educational Project of the Year: opticians chain Tochka Zreniya (Voronrzh); Optic System Trade (Nizhny Novgorod); FGBPOU SPB MTK FMBA of Russia college (St. Petersburg); federal chain of optics Optics Kronos (Nizhny Novgorod).

The Optometrist of the Year: Abugova T.D. (Optic City, Voscow); Batrakova V.B. (FGBPOU SPB MTK FMBA of Russia college, St. Petersburg); Okisheva O.A. (Viktoriya, Kirov).

Private Trade Mark: OliverWood (Eventus, Voronezh); Estilo (Optikus, Moscow); Ventoe (Optikus, Moscow).

The Opticians Chain of the Year, federal: Kord Optika (Kazan); Optics Kronos (Nizhny Novgorod).

The Opticians Chain of the Year, local: Ochki i Linzy (Irkutsk); El Licon (Tomsk); Zdorovie I Miloserdiye (Arkhangelsk); Visio (Voronezh).

The Optician's Salon of the Year: Viktoriya (Kirov); Optissimo! (Tomsk); OpArt (Piatigorsk); Lumen Optika (Krasnodar).

The awards in categories The Personage of the Year. Acknowledgement and Special Award of the Expert Council will be also granted within the frames of The Awarding Ceremony.

02.jpg

Should you wish to become an information sponsor or a guest of the award do not hesitate and contact the organizers at:

Phone: +7 (495) 749-04-49 (Elena Yakutina)
E-mail: goldlornet@gmail.com
www.goldlornet.ru

Organizers of the Golden Lorgnette Award and the Aearding Ceremony:

Crocus Expo and Market Assistant Group.

Moscow International Optical Fair MIOF(www.optica-expo.ru).

Today MIOF is the largest national business and educational platform, the meeting place for distributors of global brands with representatives of wholesale and retail trade. Due to a large number of professionals among visitors the participation in the trade fair opens direct access to new clients: specialists exchange experience and strengthen business contacts, foreign companies find reliable partners for their work in Russia on a long term basis.


Market Assistant Group(www.ma-g.ru).

The Company Market Assistant Group was founded in 1997. The company is engaged in marketing support for companies in the Russian market. The team ishighly qualified in terms of marketing, market research, advertising, PR, journalism and design. The company is the official partner of the MIOF exhibition, organizer of the Business and Education forum of the trade fair, it publishes professional magazines and newspapers and organizes national-scale exhibition events.