RUS | ENG
11-13
September
2018


CROCUS EXPO
Pavilion 2, hall 8


An internationally acknowledged marketing expert in optical market will speak at MIOF

2 February 2017


Seminars Emotional Communication with the Customer in the Shop will take place February 16 from 12:00 p.m. to 01:30 p.m. and Become Superproducer (two parts) will take place February 16 from 01:45 p.m. to 03:15 p.m. (part 1) and from 04:00 p.m. to 05:45 p.m. (part 2). The seminars will be held by Ercole Renzi, an internationally acknowledged marketing expert in optical market.

Ercole Renzi is one of the most famous lecturers and experts in the field of optical marketing and management in the world, a regular participant of international optical exhibitions and trade fairs, has a number of publications in the professional media, the author of a number of books on optical marketing and sales (2 of them are translated into Russian and enjoy popularity among participants and guests of MIOF). Ercole Renzi is the head of the consulting company SR Comunicazione. The company renderes services in optimization of optical companies operation

.

Preliminary registration is required for the seminar attendance at gse.optica-expo.ru



News

19 February 2018
Awarding ceremony for the winners of Golden Lorgnette 2018 contest

The Gala Awarding Ceremony for the winners of the contest for the national award in the optical industry Golden Lorgnette, the best projects, companies and specialists contributed to the optical industry in the last year, was held within the frames of MIOF.

14 February 2018
MIOF. Spring 2018 has been opened!

More than 100 companies from Russia and foreign countries display their innovative developments and fashionable trends at the Moscow International Optical Fair.

02 February 2018
Martin Conway lectures

Martin Conway, world famous practical man and lecturer in the sphere of contact correction, will lecture a number of lectures to the forum attendees.

31 January 2018
Press release: 22nd Moscow International Optical Fair (MIOF)

The 22nd Moscow International Optical Fair (MIOF) which will run February 14 through 16 in Crocus Expo will open the annual calendar of exhibition events in the field of optometry, medical production and also fashionable collections of eye glasses and frames.113 participants’ geography of MIOF. Spring 2018 covers Belarus, Germany, Israel, Italy, China, Russia, France, Switzerland and Japan. Novelties and the latest developments will be presented by national companies from 14 regions of the country.

30 January 2018
MIOF. Spring 2018 Business Program

Specialists of the optical industry have an opportunity to get acquainted with the business program of the coming exhibition.